HOCR 60 | LIMITED EDITION COLLECTION

We’re proud to be the Official Rowing Apparel Partner of the Head of the Charles Regatta.

The Charles River has been breaking limits since 1965. For the 60th year of the Head of the Charles, we’re turning the volume all the way up.

This exclusive capsule blends the bold 60’s design aesthetic with rowing culture - a vibrant, eclectic mix of high-impact color, vinyl-inspired graphics, and subtle oar details that pay respect to the crews who came before.

It’s not just performance gear - it’s a statement. Built for athletes who push harder, row louder, and refuse to blend in.

Find it and limited-edition HOCR posters at the 776BC HOCR Pop-Up, October 16–19.

Post Event Pre-Order delivering from December 15th.

776BC. For Athletes.

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